(sticky note: this is pure commentary on a social media medium from Queen Narcissa. Didn’t want to mislead you in any way.)
I Used Twitter for News
Used. During that time, I created a local Spokane news list of tweeters who were local broadcasters, reporters, journalists and in general, distributors of the news. I also followed Nicole Hensley’s Spokane Media twitter list. That was back when twitter was a source for news, locally, that is. Those days were the best of times and now, our local news tweets have become the worst of times. When once, we could scan for the latest updates, we now have to wind our way through a minefield of tweets about the color of a news anchor’s shoes, the height of their high heels, the type of coffee in their cup, how much they love each other, and the latest hair-do they are sporting. Alas. News is no longer the news. It wouldn’t be so bad if these “news folk” were mixing it up and tweeting some actual news, but this seems to be rare at best.
Before You Yell
Before you yell, it is true, my sample is not random. Perhaps there are other news tweeps and I should search a little harder, however, it does not change the fact that my Spokane News twitter list was a disseminator of news up until a few months ago. For those of us (an there are oh, so many) relying on social media for news and for business, high heels and coffee are not cutting it. Moreover, the fact that the Twitter handles used for these accounts contain the station call numbers or letters, leads one to believe these are news approved tweets. Now that said, the beauty of twitter lists is that as quickly as tweeps can be added, they can be deleted. So, yes, I am the master of my twitter list and I can change this local news fail, but sometimes, it’s like a train wreck and I cannot stop watching. Perhaps, the time has come for a new list: Spokane Real News vs Spokane Not So News. I may find some time to work on that today.
A Few Points to Consider
A fairly old blog post on Poynter, lists 5 twitter tips for television anchors that some may find valuable.
#3 – Add a personal touch. Great idea. Be human. Your audience connects with you. But, there is sharing and there is oversharing.
#5 – Don’t waster your audience’s time. In this case, the author is referring to spamming with link backs to your news site. But I take it one step further and suggest tweeting a little less about shoes and more about news.
News is No Longer News
And of course, this all leads back in to the old argument about how journalists are using twitter as a news source and as a way to disseminate news.
- Now, we are unfiltered in what we report.
- Now, we share bits of what truly is news wrapped by what we ate for dinner and what we drank at happy hour.
- Now, the news has a unfettered avenue for their narcissism (judge all you want on that one).
- Now, our news sources have been reduced to trite commentary.
Then again, there are some who eat this drivel up and suddenly all this talk about coffee and hair becomes one of the greatest marketing tools news stations have in their arsenal. Perhaps, I’m simply looking at the wrong source for news and have expectations for twitter that it cannot deliver. After all, as one person pointed out to me this morning: