Facebook: changes are a coming and changes are here
Have you suddenly noticed a decrease in Facebook news feed posts, especially by many of the brands and Pages you follow? Welcome to Facebook changes, they are here and they are here to stay. A recent change in good old Facebook’s Edgerank algorithm meant a huge decrease in reach for many Facebook Profiles and Pages. Add to that, more users, more Profiles and Pages you follow….well, your news feed just became a pretty busy place. So what’s a Facebook addict to do?
Create some interest lists
Facebook’s interests lists allow you to organize friends or Pages you follow in to categories that will work for you. This morning, I sat down and went through all of the Pages I liked in 2012 and 2011 (yes, this can be a bit time consuming, but a cup of coffee, a muffin and some clicking, I not only organized lists so I could see updates important to me, but I cleaned up my “Likes” and got took out the trash. My plan is to go back tomorrow and do 2010 and 2009. While my Facebook interest lists are by no means complete, I’m already reaping the rewards by seeing the news I consider important, not what Facebook wants me to consider important.
How to create a Facebook interest list
1) I found the easiest way to organize my Facebook Likes in to Interest Lists is to navigate to my Profile page and click on my Likes. Scroll down the screen until you reach Likes by year.
2) Once you have decided what lists you wish to create (in my case, I chose Design Spike Clients, Web/Social Media/SEO, Spokane Food & Wine, Spokane Businesses, etc.), hover over the first Like you wish to add to your list.
3) Click New list. Notice that you can click on Pages in the left hand sidebar. Do so and all of your pages will pop up allowing you to select which Pages will belong in your new list. Click on the Pages you wish to add to your new Facebook interest list.
4) Click Next. Create a list name and decide whether you wish to make these lists public, available to your friends or private. In my case, I use a combination. For example lists like Web, Social Media & SEO, Spokane Food & Wine or Spokane Businesses are public. My Professional Women’s Networking Group (PWNG) list is private and only shared with other members of that group. Click Done.
5) You will immediately be taken to the Interest List page where you can Share or Manage your Interest List. Sticky Note: Click on the little icon of the world next to your name and you will be able to further funnel down who sees this particular list. You can even go so far as to customize what group or which Facebook friends can see the list. For this list, I am sharing it with a Facebook Group I created and several friends. I am hiding the list from a group I had previously created called No No’s (this is a list I created that allows me greater privacy, but that is whole other post).
6) Side note: you can also use the Share button to share your list on your own Timeline and/or with friends and followers.
7) Now, all you have to do is click Save Changes. Click Home, scroll to the lower portion of your left sidebar and voila! Click Sample (the interest list I just created), and see all the Sample posts in one feed.
And you are done. Go forth and create your own interest lists. Prosper on Facebook despite overcrowding and Edgerank. Most of my lists are public and free for the taking. Keep in mind, I am still building them! And while you are at it, would you mind sharing your Facebook Lists with me?