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Case Study
Next Generation Zone

Next Generation Zone hires Design Spike to create a multi-media career platform, Passport to Success.

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The Next Generation Zone, a part of Spokane Area Workforce Development Council, focuses on workforce training, education, and job opportunities directed at teenagers and young adults. By using the same overall marketing and branding, Next Generation Zone found the solutions they offered were often difficult to access.

Next Generation Zone partnered with Design Spike in early 2015 to develop a standalone Passport to Success web app that would be accessible on all screen sizes and devices. The site delivers a better user experience and is now up to 125 Passport Program enrollments.

Over 125 enrollments in four months

Used by students in Kirkland, Bothell, Seattle, Spokane Region, Minneapolis, and Alaska

Next Generation Zone

Helping students, teachers and counselors guide themselves through the career planning process

Next Generation Zone worked with another organization to create a series of static documents that created a roadmap for career development. The Passport was converted in to a series of static pdf documents which students, teachers, and counselors would download, complete, and use as a career guide. Additionally, the Passport was buried in a section of a non-mobile responsive parent website that was clearly marketed to a different demographic. Information about the Next Generation Program, job boards and the passport was difficult to access. After all of the time and effort put into developing the Passport to Success as a resource, it was not being maximized.

Next Generation Zone needed its own website that it could update and that would meet the demands of its target demographic, who uses cell phones and tablets to access and use the web.

Next Generation Zone also wanted to work with a company that could understand its marketing, branding, and requirements without much guidance.

After meeting with several other agencies and receiving multiple RFPs, Next Generation Zone partnered with Design Spike in order to efficiently execute an end product that was attractive and easy for students and teachers to use and download Passport resources.

"The new website has helped give new life for our young adult program. It is easy for youth, community members, and businesses to find what they need. It also hosts the Passport to Career Success, which is something we designed but Design Spike truly brought the web-based version to life."

Jessica Cato portrait

Jessica Cato
Workforce Program Manager
Spokane Area Workforce Development Council

Meet the custom built, multi-media Passport to Success

Design Spike's suggested automating and tracking student's progress through the Passport to Success. Students would need the ability to login via social media or by creating their own account, and save or track progress across multi-visits without losing any information or progress. Design Spike built a multi-media platform that includes online forms and a secure account system.

Screenshot of Passport to Success main checklist page

The Passport to Success is scalabile. The database remembers students' completed tasks, and a status bar automatically updates the remaining number of tasks required.

Screenshot of Mentorship Q & A page

Prebuilt forms are linked throughout the task list. These forms are automatically saved whenever a field is changed and the user can return to their form at any time without losing any data. The form can be printed for personal use.

Google Analytics charts

Since the content managed website was launched, over 125 students have signed up and used the Passport. The passport work sheet page is the third most visited page on the site behind the home page and the Find a Job page. Overall reaction has been very positive.

Are you interested in a powerful content managed site?

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“Design Spike has the talent we rely on.”

- Bill Burke, Burke Marketing Promotions

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Laura Bracken

Laura Bracken
Founder / Principal

Laura is the cheerleader for Design Spike. Since inception, she has been the face of the company and believes that Design Spike delivers the most positive and successful solutions to its clients. She is responsible for company culture and unity.

As the founder and owner of Design Spike, she is responsible for daily operations; oversees proposals, contracts, and customer accounts; and builds relationships and friendships with clients. read more 

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Expert in: Learning new trends

Hobby: Sitting quietly

Oddity: Has only nine toes

laura@designspike.com

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Will Hall

Will Hall
Lead Developer

Will has been making websites for over a decade and loves the challenge of staying ahead in our constantly changing industry.

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Expert in: Usability, Best Practices

Signature Spell: Lightning Bolt

will@designspike.com

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Brandon Perdue

Brandon Perdue
Developer

Brandon works with clients to provide solutions that transform their business into a leading online player in their respective industries. As a Developer, he is also responsible for making designs sing. And he does. And they do.

Brandon joined the Design Spike in 2008 after graduating from Eastern Washington University where he double majored in Multimedia and Computer Information Systems. By that time, he had already been programming for eight years. He is a major collaborative team player who thinks about the bigger picture and explains possibilities and who manages and focuses on the success of the projects.

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Expert in: PHP, Javascript, and CSS web development; website usability

Hobby: Woodworking, Cooking, and Mixology

Preferred Bartender: Likes to make his own cocktail bitters and liqueurs

brandon@designspike.com

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Lindsey Wells

Lindsey Wells
Art Director

Our in-house Art Director, disnerd, and potterhead, consistently manages to wow everyone with her design skills. With a little bit of faith, trust, and pixie dust, Lindsey ensures that your dream designs will come true. In her free time, when she’s not clicking away on her creations, Lindsey’s out getting inked up, talking fandoms, or at home curled up with a book.

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Expert in: Branding & Design

Hobby: Photography

Hogwarts House: Ravenclaw

lindsey@designspike.com

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Tracey Cox

Tracey Cox
Bookkeeper

Tracey is a graduate of Eastern Washington University and holds a BA in HR and Operations Management. After spending most of her career in Higher Education as a Financial Aid Advisor, she has brought her expertise and love of numbers to the Design Spike team.

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Expert in: Balancing the books and being a Grandma

Hobby: Gardening

First Concert: Cheap Trick, REO Speedwagon, Molly Hatchet, Journey, & Black Sabbath

tracey@designspike.com

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Aaron Perkins

Aaron Perkins
Director of Business Development

Aaron has worked at T Mobile, New Horizons, and Whole Foods. Among those companies he has served in operations management, has multi-tasked between sales and customer service, and has gained strong leadership and networking skills. Aaron says he’s good at juggling. We’re hoping that means projects and not flaming bowling pins.

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Expert in: Sales

Hobby: Video game collecting

Any Relation? No, my family does not own the Perkins’ chain of restaurants.

aaron@designspike.com